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课程名称:华威大学服务管理与设计硕士
课程类型:硕士课程-商务研究 / 管理硕士
学校名称:华威大学 University of Warwick
学校位置:中部西区
课程长度:12个月
开学日期:9月
 

介绍:

入学要求 Requirement:

学术要求:At least a 2:ii degree in a business, management or technology-related subject. For Part-time, candidates offering an HNC/HND plus professional qualifications and/or proof of significance work experience, can also be considered.

英语要求:IELTS 6.5 (with no score below 6.0), TOEFL (iBT) 92 or equivalent. Completion of a 3-year undergraduate degree in the UK or other Englishspeaking country will also be accepted.
 

学费 Tuition Fee:£18560(2012/13)


课程特征 Course Features:

Service is at the heart of a new business paradigm that assumes co-creation of value across a network of suppliers. Many businesses have been driven to reinvent themselves to meet global challenges as they change their business model for commercial advantage. This transition requires strong leadership that blends multidisciplinary expertise.


课程内容 Course Content :

Course Modules
Service Design and Delivery
Business Model Generation
Service Support Technologies
Innovation
Reputation Management and Sales
People in Organisations
Financial Analysis and Control Systems
Project Planning, Management and Control
Leading Change
Project

The project is worth 50% of the final grade and supports you in developing your personal research skills. Work on your project runs concurrently with your module work. .


教学与评估 Teaching and Assessment:

The taught component of the course is a mixture of traditional lectured material, syndicate/group work, large scale delivery, practical work, online learning and forum activities. Module leaders are experts in their fields and are supported by external speakers working in organisations at the forefront of their fields.

Industrial visits are available to all students and the course is assessed through post module assignments.

Each module will usually last one week.


 


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