入学要求 Requirement：
学术要求：A good honours degree or equivalent with an excellent or very good classification from a good university in business and management-related subjects.
英语要求： IELTS score of 7 or above is required
学费 Tuition Fee：2011/2012 £14,800
课程特征 Course Features：
The MSc in Marketing provides students with a critical appreciation of marketing through a comprehensive range of academically grounded courses.
Students are provided with an in-depth understanding of the theoretical foundations of marketing alongside current and emerging practitioner applications in many areas such as marketing management, the analysis of marketing decisions, consumer behaviour, and marketing research methods.
In addition, the programme's flexible structure allows students to study aspects of marketing related to their interests such as marketing communications, product and brand management and international marketing.
The programme aims to produce critical, reflective practitioners as it emphasises the integration of theory and practice with the skills and knowledge required by employers and is designed for those wishing to pursue a successful marketing career in the public or private sector.
课程内容 Course Content ：
The MSc in Marketing runs for one calendar year, starting in mid-September. At the start of the programme, you undertake four core courses in Semester 1. These are the foundation upon which the whole MSc is built and ensures a common basis of knowledge across the different areas.
In Semester 2, you also begin to tailor your studies towards your career interests, through the selection of your four option courses.
Finally, your MSc dissertation brings all of the year’s learning together in a piece of work unique to each student.
Semester 1
Induction
Marketing Management
Marketing Decision Analysis
Consumer Behaviour
Marketing Research
Semester 2
Option Course**
Option Course**
Option Course**
Option Course**
Dissertation